WHY FROZEN IS BETTER

Fresh Fish v/s Frozen Fish

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Fresh fish decays by the minute

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Freezing effectively stops the decomposing process

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Fresh fish kept outside for days gives out a very bad odour during cooking

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Frozen fish that is kept in an hygeinic atmosphere, rarely smells during cooking

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Freshly caught fish is maintained at sub-zero temperatures by fish vendors, which doesn’t hinder decomposition effectively

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Fish that is flash frozen in a factory is maintained at a constant temperature of -18C

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Fresh fish lasts anywhere between 3 to 10 days if maintained at 0c

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Frozen fish lasts up to 18 months when temperature is maintained at -18C

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Fresh fish needs to be used as a whole after removing from the freezer

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Frozen fish can be used as per the quantity
required

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Fresh fish is subject to seasonal availability

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Frozen fish is available throughout the year

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Taste, texture and quality of fresh fish diminishes by
the hour

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Taste, texture and quality of frozen fish remains the same when maintained at -18c

Thawing Instruction

LOREM IPSUM DOLOR SIT AMET, CONSECTETURADIPISCING ELIT. DONEC AT LIGULA IN LIGULA ULTRICESVULPUTATE AT AC SAPIEN. IN JUSTO NEQUE, MALESUADAA LIBERO ET, LOREM IPSUM DOLOR SIT AMET,CONSECTETUR ADIPISCING ELIT

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